Marketing & Promotion
There are numerous online discussion groups you can join to get advice, give advice, and network with
authors, editors, book reviewers and publishers. Become an active participant in discussions--the more you
interact with fellow members, the more you learn and the more exposure you'll get for your books. Look for
successful authors in these groups who have great web pages and/or blogs you can follow and learn from
Many groups have separate areas of the site that will allow you to post information about your book. Use
these for promotions, but don't forget to provide feedback on postings from your fellow authors. Not only are
you helping them gain exposure, but you will gain some for yourself. These groups are all about helping
each other. Three of the most popular venues are:
Initially developed to connect Harvard students with each other, its founders have now grown it to 1.5 billion
active users. Numerous groups of authors can support each other and chat about marketing ideas, writing
techniques, and more. Here is a link to a list of thirty Facebook groups for authors.
The world's largest professional network with more than 400 million members, LinkedIn is another good
place to connect with other authors. Here is a link to a list of several of them.
Launched in 2007, Goodreads is the largest site in the world for readers to rate, review, and find books.
Here is a link to the author-related groups. https://www.goodreads.com/group/topic/9-goodreads-authors
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